Useful Resources

A bucket load of psychological pricing models, why they work (with references) and how to implement them. Every business owner should read this guide!

A free online course provided by HubSpot, that will teach you all you need to know about email marketing. There's a certificate with your name on waiting for you at the end of this comprehensive but digestible course.

A strong online reputation is a 'force magnifier' of all other marketing efforts. To achieve this, a business should build, manage and then market it's online reputation. The best platform on which to do that is accessed by following this link.

Every business owner should be aware of their online reputation. Check your online reputation score here.

Check out this quick little guide to posting on social media for small and large businesses alike. If your business is only an online business, then this may not be a growth method that's best for you. Check out my 3Box training instead)

The above, but summarised into an infographic.

Useful tools to make your website compliant. Although - you should seek your own legal advice when it comes to all things legal. Click on 'All Free Tools' on the left of the header menu bar to access the free tools menu.

With hosting, security certificate, email list management, sales funnels, payment processors, partner programs, memberships & courses and blog features all covered; this online platform has almost everything you need for the 'online' aspects of your business.

And, although it has a free level which functions wonderfully, its paid plans are so mind-blowingly good value for money that it's worth checking out.

I have put this resource at the top for a reason!

Make selling online compliantly easy by automating your tax recording and reporting. This was a major roadblock for me when I started, but this helps in a huge way. Always seek out the advice of an accountant or tax/financial/legal advisor - a free half hour consultation to begin will see you on your way.

Your business really should have a Google business profile (previously Google My Business). It should be optimised too. Here's a step-by-step guide on how to do it.

Business calculators to make sure your vitals are known, including profit margins, break-even points, ratios and tax.